KUALA LUMPUR – Mah Sing Group Berhad (“Mah Sing”) is poised for robust growth in 2025, leveraging a strategic focus on its core residential property segment while capitalizing on emerging opportunities in industrial developments, data centres, and manufacturing. With a comprehensive strategy centered on its M Series residential offerings, industrial park expansion, and innovative diversification initiatives, Mah Sing is well-positioned to deliver long-term value to stakeholders while supporting Malaysia’s economic resilience.
Mah Sing’s Founder and Group Managing Director, Tan Sri Dato’ Sri Leong Hoy Kum shared, “2024 has been a positive and rewarding year for Mah Sing, and I attribute this success to 3 keywords – “resilience,” “diversification,” and “opportunity.” Resilience has been key as we navigated challenges like rising costs and economic uncertainties, ensuring we remained steadfast in delivering quality and value to our stakeholders. Diversification has empowered us to strengthen our portfolio beyond residential properties, with significant strides in industrial developments and data center projects, aligning with Malaysia’s push for a digital economy. Lastly, opportunity has defined our ability to seize emerging market demands. These 3 pillars have not only shaped our achievements in 2024 but have also positioned Mah Sing to continue creating sustainable growth and value as we move into 2025.”
Sustainability and ESG Integration
According to the latest FTSE Russell report from December 2024, Mah Sing’s FTSE score has risen from 3.7 to 3.9, reflecting the company’s strong commitment to sustainability and environmental, social, and governance (ESG) practices. Mah Sing is committed to sustainability across all its business segments.
The Group incorporates ESG considerations into its operations and developments, ensuring that its growth aligns with long-term sustainability goals. From energy-efficient building designs to eco-friendly materials, Mah Sing is dedicated to creating communities that prioritize environmental stewardship and social well-being.
In its industrial parks and residential developments, Mah Sing integrates green features, waste reduction practices, and renewable energy solutions, setting a benchmark for sustainable urban living and industrial ecosystems. The Group’s ESG-driven initiatives not only enhance its reputation but also align with global standards and investor expectations.
Resilient Residential Property Segment: M Series Leads the Way
The residential property market is expected to remain resilient in 2025, driven by stable employment conditions, civil servant wage growth, and initiatives such as the flexible EPF Account 3 scheme. Affordable housing remains the core of Mah Sing’s property development business. The Group’s M Series, offering homes priced below RM500,000, targets first-time buyers and middle-income earners. Projects like M Aspira, M Nova, M Sinar, and M Zenya have consistently attracted significant interest, reflecting the promising appetite for affordably priced homes with high-quality features.
Recognizing the success of the M Series, Mah Sing is actively pursuing additional strategic land acquisitions to expand the offering and cater to growing demand. Government initiatives, including tax incentives for first-home buyers announced in Budget 2025, are expected to further stimulate demand. The Group’s ability to deliver homes at attractive price points while maintaining design and quality excellence ensures its competitiveness in this segment.
Expanding Industrial Properties: Capitalizing on Geopolitical Trends
Mah Sing’s industrial segment is set for substantial growth in 2025 with its industrial development, the MSS Business Park in Sepang. This development aligns with Malaysia’s advantage in the “China Plus One” strategy, where global manufacturers are diversifying operations to reduce dependence on China. With Malaysia recognized as a stable and cost-effective destination for foreign direct investment (FDI), Mah Sing is well-positioned to capitalize on this trend. The industrial segment is anticipated to contribute to the Group’s earnings in the years ahead.
Data Centers: Unlocking Land Value and Enhancing Recurring Income
In response to the growing demand for cloud computing and data services, Mah Sing has ventured into the data center business, marking a strategic diversification into a high-growth sector.
The Group’s partnership with Bridge Data Centres aims to develop a 300MW power capacity data center at Mah Sing DC Hub@Southville City, with operations expected to commence in phases by 2026. This collaboration is part of a larger plan to establish Southville City as a regional data center hub, with a total planned capacity of 500MW power capacity across 150 acres. The data center segment not only enhances Mah Sing’s recurring income streams but also underscores its commitment to sustainability through energy-efficient designs and infrastructure.
In addition to Southville City, Mah Sing is exploring data center opportunities on a 42-acre site in Meridin East Township, Johor Bahru. The site offers a potential 300MW power capacity and presents a lucrative opportunity to unlock value from the Group’s landbank through land sales or joint ventures.
Positioned for Sustainable Growth
As Mah Sing enters 2025, its diversified growth strategy positions the Group to navigate challenges while capitalizing on opportunities in residential, industrial, data center, and manufacturing segments. By maintaining a strong focus on disciplined execution, strategic landbanking, and innovative ventures, Mah Sing reaffirms its dedication to delivering sustainable value to its stakeholders.
With a forward-looking approach, a robust commitment to sustainability and ESG, and strategic land acquisitions to bolster its successful M Series, Mah Sing is not only building homes and industrial parks but also shaping Malaysia’s future as a competitive, resilient economy.