Kuala Lumpur, Malaysia, 18 May 2026 – Leading property developer Land & General Berhad (L&G, the Group, 置地通用, Bloomberg: LGH MK) has officially unveiled Damansara Laverra, a RM752 million gross development value (GDV) freehold high rise residential development within its established Bandar Sri Damansara, reinforcing the Group’s continued momentum and disciplined pipeline execution strategy within the mature township.
Held at The FLO’s Sales Gallery on 17 May 2026, the launch event drew an overwhelming response from homebuyers with strong crowd attendance and long queues formed as early as the registration opening for booking submissions. The launch recorded more than 600 units booked within the day, representing approximately 61% of total units booked, reflecting strong market confidence and robust demand for the new development. The strong response further reinforces the proven demand within the surrounding Damansara corridor, building on the successful performance of the Group’s nearby developments, namely Damansara Livista and Residensi Kamelia, which have recorded strong take-up at approximately 90% and 83% respectively as at 30 April 2026.
The new development is strategically located approximately 500 metres from the Sri Damansara West Mass Rapid Transit (MRT) station via a planned covered walkway, offering strong and seamless connectivity to key parts of the Klang Valley through major highways and integrated public transportation networks. The development also benefits from Bandar Sri Damansara’s mature and established township ecosystem with close proximity to retail conveniences, lifestyle amenities and educational institutions, including the Group’s award-winning Sri Bestari Private School and Sri Bestari International School.
Damansara Laverra comprises two towers housing a total of 1,008 residential units within a 2.84-acre freehold residential-titled development in the strategic heart of Bandar Sri Damansara. Offering a mix of 2-room, 3-room and 4-room layouts with built-up sizes ranging from 725 sq ft to 1,150 sq ft, the development is designed to cater to upgraders and growing families seeking practical and well-connected township living, with an average selling price of RM870 psf.
Strategically positioned alongside established lifestyle and commercial conveniences such as The FLO, Ativo Plaza as well as the upcoming DA Central Mall, Damansara Laverra is designed to cater to evolving urban lifestyle preferences through practical layouts, strong accessibility and lifestyle-oriented features within the mature residential township of Bandar Sri Damansara.
As the master township developer of Bandar Sri Damansara, L&G has played a key role in shaping the township through a series of residential and commercial developments and many of which have received encouraging market response and garnered multiple industry awards over the years. Building on the Group’s long-established presence and proven track record within the township, Damansara Laverra is expected to further strengthen Bandar Sri Damansara’s growing ecosystem while contributing positively to the Group’s development pipeline and middle term performance.
“Damansara Laverra presents buyers the opportunity to own a freehold high-rise residence offering layouts of up to four bedrooms within one of the Klang Valley’s most mature and well-established residential townships, where development of this nature is becoming increasingly limited.
Bandar Sri Damansara continues to attract buyers due to its established township ecosystem, connectivity, lifestyle conveniences, and long-term livability. We believe Damansara Laverra is well positioned as a quality freehold residential offering for owner-occupiers and families who view the township not merely as a place to live, but as a sustainable long-term investment or legacy asset.”
In addition, the project adopts a layout of only eight to twelve units per floor, supported by four lifts to enhance accessibility, comfort and privacy for residents. Damansara Laverra is further complemented by lifestyle-oriented facilities and integrated green spaces anchored by its 5.21-acre Senses Park. Key amenities include a 50-metre lap pool, a three-storey water cascade, and the “Camping by the Sky” recreational zone, all designed to elevate the overall living experience for the residents.
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